Influence or Persuasion?
I was given the book Influence by a coworker to help me work on leadership skills. She warned me that the book bordered on the social engineering side of influence. Boy, was that correct! The book goes into our natural instincts and reactions to others’ behavior and how those patterns can be leveraged. One thing I thought was interesting and underscored the real-life applications of these theories were the studies referenced in the book....